Tuesday, June 3, 2008
Chapter 16 summaries
America as a whole has a lot more freedom of press than a lot of other countries because some of things that are allowed to be said about political figures or famous people, could get someone killed in a different country if they were to say something negative about their leaders. Campbell states that some countries believe freedom of speech and press can "undermine the delicate stability of their social an political infrastructures." Campbell supports this by saying under the communist or state model, journalists are encouraged and expected to support the common goals of the state. This is convincing, however something that will probably never happen in the U.S.
2.)Social and Political Pressure on the Movies
People have critized movies for quite sometime now an how they feel they deeply affect "the effects on children, the potential health problems, the negative influences on morals and manners and the lack of a proper role model for educational and religious institutions in the development of movies" (Douglas Gomery). In 1920 the U.S. had established some form of movie censorship with a board consisting of politicians, squad officers, or citizen groups.
3.)Obscenity is becoming one of the more controversial aspects in media. It seems that as time goes on, the public allows more and more obscenity to be used throughout the media. A great example of this is the obscene lyrics that are used in many popular albums that are out today. Another popular one is nudity that is becoming more acceptable in today's society.
Chapter 15 summaries
In the early days media analysis was done based on political an moral arguments because the advancement of technology was not yet introduced. Not until the 1920's and 1930's did media research develop. Researchers wanted to expand data collection to find out all the effects that media had on people. The media uses different ways to find data such as: propaganda analysis, public opinion research, social psychology studies and marketing research. All of these help researchers develop outcomes for how popular a tv show, etc. This is convincing because I have done surveys or voting for polls so they can get a final analysis on a subject.
2.) Research on Media Effects
Campbell states "A major goal of scientific research is to develop theories or laws that can consistntly explain or predict human behavior." Because of peoples economical, political or cultural differences, researchers have a difficult time gathering accurate theories and outcomes that give 100% hones information. Fortunately, there are approaches that help researches make their information more precise and these are followed by doing experiements and have a hypothesis.
3.) Cultural Approaches to Media Research
Campbell asserts that researchers have switched from scientific approaches to more realistic approaches; more literary and cultural approaches. Campbell says that researchers from Germany, Max Horheimer, T.W. Adorno, and Leo Lowenthal pointed out 3 "inadequacies of traditional scientific approaches, saying they (1) reduced large 'cultural questions' to measurable and 'verifiable categories'; (2) depended on 'an atmosphere of rigidly enforced neutrality'; and (3) refused to place 'the phenomena of modern life in a 'historical and moral context.'
Chapter 14 summaries
It is very hard for journalists in the news sometimes. Campbell asserts "When is it right to protect government secrets and when should those secrets- obtained through reporting- be revealed to the public?" Some of the things that reporters and new anchors take advantage of are intentional deception, privacy invasions, and conflicts of interest. One example is that journalists will deceive people by disguising themselves or use fake identities, which is when people start to question the ethics of journalism.
2.) Reporting Rituals and the Legacy of Print Journalism
Throughout the 1800's publishers found more ways to present information in way that appealed to people of different classes and cultures, and in doing this with modern technology, they were abl to cut costs back. Modern journalism was formed in 1840 when the telegraph was first used in the U.S. to enable news information across the states. This new idea presented a new outlook: to focus on present news and not history. It is important for journalists to get a good story, but more importantly, making sure they have something that is worth telling. This is convincing because we as people do not want to listen to things that do not matter or do not seem important enough to talk about.
3.)Journalism in the Age of Television
TV journalism has become a pretty prominent media form for the last 30 years. Like print journalism has only a certain amount of space they can write their stories in a newspaper, a tv journalist has a certain amount of time to tell their story in. People are more into tv journalism because , as Campbell asserts people are more attached to and view tv as a more intimate and personal presentation, also people do not have to go out and buy a newspaper and read, they can relax and watch it for free at their homes. TV journalism is viewed as sometimes more credible because its usually filmed live at the scene, so there is proof. This is convincing.
Monday, June 2, 2008
Chapter 5: Television
-the beginning of television
-the movement of popularity from news to drama/comedy
-a shift away from network ownership
What evidence does the author use to support these claims?
-in 1948 only 1 percent of American homes had a television but by the early 1960s it jumped to 90 percent of American homes. Early television shows grabbed their ideas from popular radio shows which began the decline in radio listening and purchases. by the 1940s the FCC began to assign channels in specific geographic areas which posed problems for certain areas once more stations were added. Not only did radio stations suffer from the popularity of television but also theaters, nightclubs, and taxi receipts. New channels were constantly being added and the time slots for shows went from 15 minutes to 3o minutes of more. More over, the advertising business became more competitive and more expensive fighting for the prime time spots. And as quiz shows became popular the separation of the privileged few and the general public became more apparent.
-From 1955 to 1957 the three major networks (NBC, CBS, and ABC) slowly moved their entertainment division to Los Angeles. during the late 1940s there was an immense growth in broadcast journalism starting with Meet the Press in 1947. Eventually out came the nightly news shows and the daily news shows, some examples being NBC Nightly News or CBS Evening News. To try and mimic the success of 60 Minutes, TV newsmagazines came onto the seen highlighting on about three stories per episode and fitting into a 1 hour time slot 3-days a week. From there more interest was on Sketch comedy which included singing, dancing, and acrobats or on situational comedy which was a half hour comedy series. Although comedy stayed around a new age of drama began to emerge anthology drama which brought live dramatic theater to TV and then to episodic series which were week to week story concepts.
-Starting in the late 50s and ending at the end of the 70s what the network era, a time where networks gained control over TV's content. But technology began to shift to where people could rent videos or record shows and watch them at a later time and network TV was declining. In addition, new networks were emerging who were recording their shows and then selling them in certain time slots. At first such networks weren't making any money but eventually by the early 90s Fox was a rival of the "big three".
Is this evidence convincing?
Yes
Would someone from a different world view be convinced?
Not if they have never watched television or owned one. I think this is something you understand more when you have used the device or seen the growth of television first hand.
Sunday, June 1, 2008
Chapter 12: Public Relations
-Movement from promoting railroad tracks to corporations and people of power.
-Public relations involves many practices and techniques.
-The on going rivalry between the press and PR
What evidence foes the author provide to support these claims?
-In the early 1900s Ivy Ledbetter Lee was thought of as one of the founders of modern PR. He started off promoting railroads and the oil industry. He worked towards promoting positive press by improving conditions for the workers and trying to shine the best light on a client. Unfortunately not all his techniques were the best and later was investigated for counseling the German industry during the Nazi regime. Edwards Bernays was another founding father who applied psychology and sociology to the business of PR. He taught the first PR class, wrote the first textbook for PR, and watched the popularity grow in colleges and PR course became more common.
- There is more to PR then just press releases and damage control some daily tasks are publicity, government relations, financial PR, advertising, promotion, and many more. There are also such things as writing and editing in terms of press releases, video news releases, and public service announcements. Moreover, there is media relations, special events, research, community and consumer relations, government relations, and lobbying. It is a billion dollar industry that only has room for improvement and movement.
- Newspapers and PR agencies have always had problems and conflict. Part of the problem is that newspapers worry about credibility when they can't receive direct quotes and don't always know who the source. But the ease of receiving tips from PR agents has created laziness in some reporters when they won't even start researching a story until they receive word from a PR agent. Even though they work so closely together and depend on each other the worry of facts and news being manipulated is still there.
In the evidence convincing?
Yes
Would someone from a different world view be convinced?
Yes
Chapter 2: The Internet and New Technologies
-the progression and advancements of internet
- converging media in terms of digital technology
-different ownerships of internet
What evidence does the author provide to support these claims?
-The author discusses how the internet's original development was used for military and academic research. But as people got a hold of the technology and began to make it more commercial it spread into households, businesses, and schools quite rapidly. In addition, with the introduction of instant communication, e-mail, it became more pleasing to the average person. Also as it grew more companies came out with new ways to draw people into their company with advancements like instant messaging and such.
-Media convergence is mixing of content of such things like audio, video, and data and which represents dramatic cultural and economic changes. Without media convergence there wouldn't be and audience for the content. In addition to convergence there has also been advancements with such things as digital communication, microprocessors, and fiber-optic cable.
-Most of the top competitors are constantly finding new ways to out do the other, whether it be with a new instant messaging outlet or a faster search engine. There are now so many different ways to voice your opinion online too with things such as blogs, Wiki web sites, and social networking sites that its hard to know who owns what. Its weird to think that the information highway was once a nonprofit organization controlled by the government.
Is the evidence convincing?
Yes it is especially since the author gives multiple credible statistics
Would someone from a different world view be convinced?
Yes, cause it is used by everyone around the world and its basically discussing the time line of the internet.
Friday, May 30, 2008
Chapter 10 summaries
Chapter 10
1.) Printing Press
In the years of 1453 to 1456 the printing press was invented by Johannes Gutenburg which he adapted from a wine press. This device produced the first modern books including copies of the Latin Bible and Holy Bible. This invention of the printing press opened boundries across seas and allowed for mass productions of books of all kinds. This spread widely across
2.) The Organization and Ownership of the Book Industry
The publishing of books is done by one of two ways: it is either regulated by major companies in which you employ hundreds of people to work for you, or (how most are0 in smaller houses only consisting of fewer than twenty people. Most publishers will hire people called acquisitions editors whose job is to sign authors to contracts. Within these contracts there are subsidiary rights for the author, which are selling rights for publishers to use in other types of media.
3.) Influences of Television and Film
A lot of television and films have been influenced by major books and continue to do so. There are a lot of movies that have even been based off comic books, as well as novels, and now-a-days even cartoons and TV shows have made their way into this huge movie medium.
Chapter 3 summeries
Chapter 3
1.) The Gramophone
In the 1880’s Thomas Edison invented the wax disc and figured out how to record and playback sound, this first turntable was called a gramophone. In later years, 1889, Berliner, a German inventor, discovered the flat disc which was a lot more advanced and easily produced. This enabled a “star system” and a new mass medium because it was used by artists to record songs and instruments. This is very convincing because there has been a lot of revolution for ways of recording music. This technique was also used by other countries besides the
2.) Audiotape
In 1940 German engineers invented the audiotape, a plastic magnetic tape which made it possible for multi-track recording for instruments or vocals.
3.) From Analog to Stereo to CD’s
In 1958 the stereo (stereophonic sound) was invented and made a huge impact on music because it made it possible to record from two separate channels of sound. From stereos came digital recording in the 1970’s.The stereo, developed by Thomas Stockham, this new invention translated sound waves into computer-like on/off impulses, transferring this information to discs in the form of binary code. This is convincing because
Sunday, May 25, 2008
Ch. 11- Advertising and Commercial Culture
-Ads incorporate myths
-Like a story most conflicts are resolved by the end of an ad
-Branding
2. What evidence does the author use to support these points?
-Advertising plays off of people's insecurities of how they are placed in society, such as being beautiful or how successful one is which function as myths and the ads that say such things bombard our race with these points until something sticks.
-By reading through the whole ad or looking at in thoroughly you can get the message that is being conveyed.
-Not just a well known name, but to have good branding you must have good products as well as good customer service. It's about being able to create and identity.
3.Is this evidence convincing?
-Yes
4. Would someone with a different world view be convinced?
-Yes
Ch. 8- Newspapers and the Rise of Modern Journalism
-The seven different kinds of journalism
-Newspaper circulation has decreased
-Online newspapers vs. print newspapers
2.What evidence does the author provide to support these points?
-Objective journalism, interpretive journalism, advocacy journalism, precision journalism, literary journalism,consensus- oriented journalism, and conflict-oriented journalism.
-Due to a decline in readership for newspapers, the only way to stay in business these days is for the industry to own newspaper chains which are companies that own several different papers throughout the country.
-Online newspapers are taking advantage of the flexibility the internet is offering because space is not an issue so newspapers can post stories and reader letters that they weren't able to print in their paper edition.
3.Is this evidence convincing?
-Yes
4.Would someone with a different world view find this convincing?
-Yes
Ch. 7-Movies and the Impact of Images
-Development of film
-The impact of Hollywood's storytelling
-Development of digital video
2.What evidence does the author provide to support these points?
-The mystery or making a film was created by using advances in photography and the development of a flexible film stock to replace the heavy metal and glass plates used to make individual pictures in the 1800's.
-This is where the attraction to actors started and now sound was added to moving images to draw people in even more than the silent films. It created options for viewers.
-This helped movie makers to see camera work instantly instead of waiting for the film to be developed and being able to capture additional footage without the concern for high cost of film stock and processing.
3.Is this evidence convincing?
-Yes
4.Would someone with a different world view find this convincing?
-Yes
Ch. 6- Cable and the Specialization of Television
-Technology and the development of cable.
-The cable industry is being dominated by few large and powerful companies.
-Cable comes together with broadcasting.
2.What evidence does the author provide to support these points?
-The advantage of cable is that it can transmit hundreds of cable channels without interference like with television their is more room for interference.
-With this domination problem it may continue with even fewer owners that will monopolize the industry. This could cause and increase in prices because they will have taken control of their competitors.
-In the 1990's cable and broadcasting worked together to influence the forms of media presented to themselves in public.
3.Is this evidence convincing?
-Yes, cable has seemed to taken over vs. television these days.
4. Would someone from a different world view be convinced?
-Yes, I think so.
Ch.4- Popular Radio
-Advertising today is taking over the radio.
-Early technology conforms to the modern day radio with lots of advertising instead of a stream of information.
-Radio back then compared to radio today.
2.What evidence does the author provide to support these points?
-Radio= 30 minutes of commercials now a day and the station programs are being speed up and the public doesn't notice they are listening to more advertising than the radio.
-Telegraph, morse code, wireless telegraphy, to broadcasting, and narrow casting into bigger networks.
-Radio back them was people's major form of information where as today the radio is being overpowered by other mediums and with all the commercials in radio is whats making people a more entertaining source.
3.Is this evidence convincing?
-yes
4.Would someone from a different world view be convinced?
-Some points yes and others no because some places only have the radio as their source of information.
Ch. 1-Mass Communication- A Critical Approach
-Mass communication at the top can alter a society's perception of events and attitudes.
-The culture skyscraper that separates our culture into two parts of people, the high culture (finer tastes) and the low culture(questionable tastes).
-The beginning of communication and the written word turning into forms of media
2.What evidence does the author provide to support these points?
-We are a narrative species who exist by storytelling by relating our situations to our set culture and what we perceive to be the right story.
-Throughout the 20th century this idea was used to show the high culture as the top floors being art, museum, ballet, and the classical literature and the low culture the bottom floors of the skyscraper were rock music and video games.
-Campbell goes back to the oral debates between Socrates and Plato.
3.Is this evidence convincing?
-Yes, because everyone has a different perspective on what they see or hear about through the media and how well they can relate to it on what they themselves have experienced.
- No, it doesn't matter if your of the high or low culture of the skyscraper. This was just one idea, but the things it says are not necessarily true.
-Yes in this chapter it tells us about the beginning of communication and how the written forms were taken to be formed into different types of media.
4. Would someone with a different world view find this convincing?
-Yes
-Depends on who you are asking
-Yes
Monday, April 28, 2008
Chapter reviews?
Wednesday, April 23, 2008
Best briefing from week 4 of Election of 2008
"Young Voters Targeted For Big Turnout"
An interview with Heather Smith, a member of the "Rock the Vote" tour said this is an orgization made to help young people get out there and vote. she mentioned how this generation of young voters from 18 to 25 years old is very much influenced by most of the thing going on right now in the country like the Iraq war, and education, etc. Miss Smith also mentioned how important it has been for each candidate to reach out and do these visits to these campuses around the country and talk about all these decisions that are going to effect our future and how we could have a big influence if we had more young voters out there. Also young voters look for trust and authenticity of a candidate so they know they will be able to trust whoever they vote for.
Best briefing from week 3 of Election 2008
McCain switch his position about helping pay mortgages of homeowners in danger of losing their homes. McCain stated "There is nothing more important than keeping alive the American dream to own your home, and priority no.1 is to keep well-meaning, deserving homeowners who are facing foreclosure in their homes." He says he understands the rough times that America is going through. McCain has devised a new mortgage plan designed for needy homeowners- applying to people who could show they would be able to meet the terms of a new, 30-year fixed rate mortgage. It is planned to help 200,000 to 400,000 homeowners. The opposing candidates, Clinton and Obama, both dismissed what statements McCain had made. Obama asserted "I'm glad he's finally offered a plan. Better late than never...But don't expect any real answers. Dont expect it to actually help struggling families..."
Wednesday, April 16, 2008
Brief Sheet 1
1. Can they heal our Health care System
Thousands are on the democrat side. Obama says he'll make insurance so affordable people won't be able to resist, Clinton proposes she'll mandate that everyone get coverage and then McCain only remark is that he'll let the companies compete to keep costs down.
2. Clinton’s audiences are filled with core demographic-women, elderly, and blue-collar workers. She has a comfortable double digit lead in most polls and is running one of the most conventional campaigns.
3. "Female supporters fight push for Clinton to quit presidential race"
Top Democrats encourage Clinton to back out and clear the path for Obama. Clinton has received a greater percentage of female votes in states such as California and Ohio, but Obama has received more votes from men in pretty much every state.
4. Citizens are questioning John McCain's age at 71 years old and whether this will be an insurance issue or affect congress. McCain's temper and getting angry with situations also makes citizens nervous about voting for him because they are not sure how he will retaliate when faced with bad decisions or with other countries. Could he control his so-called "temper"?
5. In Michigan democratic voters believed there was no competition in the democratic primary so they voted in the republican primary. Now they are giving Michigan a re-vote for their democratic primary and these democrats who chose to vote in the republican primary are now excluded from the re-vote on June 3rd.
Monday, April 7, 2008
2 best for briefing sheet #2
5)Religion and Politics
*Barack's former pastor Jeremiah Wright has recently exposed his views on how the 9/11 attacks were deserved because of the racist society. With this information now may give people different insights towards Obama's value system.
7)The Obama Franchise: Harnessing Activist Energy
*Th word spreads fast, if Obama's campaign were like a business it would be a franchise, with it's fast growth and good remarks coming from all around.
Ch. 1- One Knowledge Claim
Ch. 1- Mass Communication: A Critical Approach
1.What are the main points in this chapter?
- Mass communication is one major point, any form big or small it can alter a society's perception of events and attitudes.
2.What evidence does the author provide to support these points?
-We are a narrative species, we exist by storytelling which involves relating our situations and the test of our evolution depend on getting the story right or at least to what we think is right.
3.Is the evidence convincing? (Do you believe him)
-Yes, I think this makes sense, today's society is based on what we hear and if it's true or not. We generally call this rumors or gossip...which can either be true or not and we as humans thrive on stuff like this.
4.Would someone from a different world view be convinced?
- It's very possible that someone with a different world view would follow this. No matter where your from, I believe that communication plays a role all around the world.
Sunday, April 6, 2008
2 best
1.) "Obama: Don't fret over long race"
Obama visits Penn State University and assures the crown not to worry about his chances of not winning this November. Former President Clinton assures the Democratic part convention to "Chill out" and that they will win the election.
2.) "Female supporters fight push for Clinton to quit presidential race"
Top Democrats encourage Clinton to back out and clear the path for Obama. Clinton has received a greater percentage of female votes in states such as California and Ohio, but Obama has received more votes from men in pretty much every state.
3. Obama Links Cost of War to Economic Hardships
* This page talks of how the U.S. cannot afford this illegal war in Iraq, which of now is costing 3 trillion that could've gone towards other things. Super capitalism and the rich mans greed are too destuctive toward reall Americans today and the world to notice that the war needs to end, there are bigger issues.
5. Can they Heal our Health care System
* Thousands are on the democrat side. Obama says he'll make insurance so affordable people won't be able to resist, Clinton proposes she'll mandate that everyone get coverage and then McCain only remark is that he'll let the companies compete to keep costs down.
Tuesday, April 1, 2008
Group Political Race 1
1.Clinton's audiences are filled with core demographic-women, elderly, and blue-collar workers. She has a comfortable double digit lead in most polls and is running one of the most conventional campaigns.
2.Former Indiana rep Lee Hamilton is backing Obama in an endorsement that could boost his national security standing
-Tracey